The ASEAN-China Centre (ACC) participated in the 17th China International Travel Mart (CITM) co-organized by China National Tourism Administration (CNTA), China National Administration of Civil Aviation and the People’s Government of Yunnan Province in Kunming of Yunnan Province on 13-15 November 2015.
Covering an area of 70,000 square meters, the 2015 CITM was participated by over 105 countries/regions with 3,087 booths, and wide ranging exhibitors from government agents, tourism departments, tourism associations, international organizations, hotels, travel agencies, souvenir manufacturers, scenic spots and destinations, airline companies, cruise companies, tourism websites and agencies and so forth. ACC set up a joint booth with the ASEAN Secretariat at the exhibition.
From 13-14 November 2015, the Exhibition was opened only for tourism professionals in which ACC’s booth received more than 100 guests from domestic or foreign tourism enterprises and departments. ACC officials discussed with various tourism professionals on further developing tourism products, such as cruise or self-drive products between China and ASEAN countries, and ways to further simplify the customs clearance procedures to enhance the China-ASEAN tourism cooperation. The Exhibition was opened to the public on 15 November 2015, and ACC and ASEAN Secretariat’s booth received huge number of potential tourists who were very keen to know more about ASEAN and were interested in visiting ASEAN countries. During the three-day Exhibition, ACC distributed tourism promotional materials such as booklets, brochures and maps of nearly 10,000 copies, which had helped further raise the awareness of ASEAN tourism image among the potential Chinese outbound tourists.