Co-hosted by the ASEAN-China Centre (ACC) and the Department of Tourism of the Philippines, the “Meet China: Chinese Tourist Service Matching Workshop” was held in Manila, the Philippines on 8 December 2015. The participants of the Workshop were officials from the Philippine Tourism Board, tourism enterprises as well as academics. ACC Secretary-General H.E. Mme. Yang Xiuping, Director of Tourism Standards and Regulation Office Ms. Bueno, Officer-in-charge of the International Promotions Department Mr. James Sy, Minister of the Philippine Embassy to China Mr. Ivan Frank Olea and Director of Education, Culture, Tourism Division (ECTD) of ACC Mr. Tri Purnajaya were among the participants of the Workshop.
n his remarks, Mr. James Sy appreciated ACC for co-hosting the Workshop in the Philippines. According to the Philippines' tourism statistics, in the first 3 seasons of this year, nearly 380,000 Chinese tourists visited the Philippines, an increase by 11.69%, and ranked 4th among the inbound tourism countries to the Philippines. Meanwhile, China had been the largest outbound tourism market for 3 consecutive years, over 100 million mainland Chinese tourists traveled abroad in 2014, and the Chinese market had become the most popular destination among the ASEAN countries including the Philippines. The Department of Tourism of the Philippines would take this Workshop as an opportunity to enhance cooperation with other counterparts of ASEAN countries and also with tourism enterprises, conduct in-depth exchanges on the characteristics of Chinese tourism market and consuming habits of its travelers, and further promote its services to attract more tourists to visit the Philippines.
In her remarks, Secretary-General Yang expressed her appreciation for the support and arrangements from the Philippines in co-hosting the Workshop and also congratulated the Philippines for the successfully convening of the 23rd APEC Summit. She said that ASEAN was one of the priorities of China's foreign diplomacy and next year would be the 25th anniversary of ASEAN-China dialogue relations. She also highlighted the outcome of the 18th ASEAN-China Summit, in which the Chinese leader expressed the willingness to work closely with ASEAN countries to further promote political trust, deepen pragmatic cooperation in the areas of economic and trade, cultural and so forth, to forge a more cohesive people-to-people exchanges between ASEAN and China, create a brighter future for regional peace and stability, development and prosperity. All these would create more favorable condition for ASEAN and China to further strengthen tourism cooperation.
Secretary-General Yang said the bilateral visit between ASEAN and China was nearly 18 million in 2014, among which the two-way visits between the Philippines and China was 1.37 million. In the first 3 seasons of this year, the two-way visit had increased by 16.4% and 2.7% respectively, which indicated a positive momentum for progress. She expressed her confidence that the Workshop co-hosted by ACC and the Philippines Tourism Department would deepen the Philippines tourism industry’s understanding of the Chinese market, hence to provide better services to the tourists. She also briefed the participants on ACC’s unremitting efforts in promoting the functional cooperation between ASEAN and China in the areas of trade and investment, education, culture and tourism.
The Workshop contained the general information of the Chinese tourism development, the characteristics of its outbound travel market, e-commerce and tourism planning, which was beneficial for the local tourism industry.
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